Wait, a Commercial Got 130 Million Views?!
Hey everyone! You won’t believe what’s been blowing up my feed here in Seoul. A commercial—yes, an actual AD—just flew past 130 million views on YouTube in about a month! I know, it sounds wild, but once you see it, you’ll totally get the hype. The legendary instant noodle brand Nongshim Shin Ramyun teamed up with none other than the queens themselves, aespa, for their new global campaign, and it’s a total game-changer.
It’s a Music Video, Not an Ad
Okay, so the reason everyone is obsessed is that this isn’t your average commercial where someone just slurps noodles. Nongshim went all out and produced a full-blown music video. The song is a super fun remake of the iconic Spice Girls hit, “Spice Up Your Life,” perfectly matching aespa’s chic vibe. The visuals are amazing, the styling is on point, and the girls look absolutely stunning, as always. They even created a super cute and catchy choreography called the “Shin Ramyun dance,” where the moves mimic opening the noodle packet and pouring in the hot water. It’s gone totally viral, and I’ve already seen a bunch of dance challenges for it online!
A Spicy Global Takeover
This whole campaign is a huge global push by Nongshim, targeting fans all over the world, including the U.S., Europe, and Japan. And pairing up with aespa, who have a massive international fanbase, was a genius move. It’s the perfect combo of K-Pop power and K-Food deliciousness! Fans are going crazy for it, with comments pouring in about how fresh and innovative the ad is. It’s being called a “revolution in ramen ads,” and honestly, I agree. This is the most views a Shin Ramyun ad has ever gotten in history!
Get Ready for Special Merch!
As if the ad wasn’t enough, Nongshim is also releasing special edition Shin Ramyun packages featuring the aespa members on them. There are multi-packs with the whole group and individual packs for each member. And the best part? They come with exclusive photocards inside! You know every K-Pop fan is going to be trying to collect them all. It’s such a smart way to connect with fans. This whole collab is proof that Shin Ramyun is becoming more than just food; it’s turning into a cultural icon, just like aespa. So next time you’re craving some ramen, you know which one to grab!
